Mapping Ecotourism Business Research: Review and Synthesis
Keywords:
Research, Business, EcotourismAbstract
This paper aims to conduct a comprehensive analysis, map the main areas of the “Ecoturism business research” literature over the past eleven years and offer a classification of subjects and future research agendas. Ecotourism is emerging as a popular instrument for biodiversity conservation, a form of sustainable tourism. This study uses PRISMA meta-analysis and Bibliometric Method and uses the Vosviewer application. The purpose of this writing is to evaluate the intention of tourists to remain loyal to environmentally friendly destinations. The data on the number of documents/writings with the theme “Ecoturism business research” contained in the Scopus database in the period 2014 – 2024 is 263 documents. The number of Ecotourism Business Research documents increased exponentially, from 4 in 2014 to 20 in 2024, with a peak of 50 documents in 2023. The most authors who raised the theme “Ecoturism business research” were Hall, CM; Xu,A and Zheng,Q. Judging from the university’s involvement in research on Ecotourism Business recorded in Scopus, the University of Johannesburg and Fujian Agriculture and Forestry University are the universities that produce the most journals with the theme “Ecoturism business research”. The most dominant country with the theme “Ecoturism business research” is Indonesia.
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Copyright (c) 2024 Arif Purwantoro (Author)
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